These videos were part of the Pan Am Parapan Am Game spots that I co-produced for Barrick's sponsorship of that event in Toronto in 2015. I interviewed our mine employees to put a human face to the company and the work that made possible the metals for the medals. This helped to build a human connection between our audiences and the company and demonstrate that our people are members of our host communities.
I organized access to mine personnel and different areas of the mine for our agency team to be able to capture the footage necessary across three countries and three mines in the Americas.